Now Summertime has officially begun (yes apparently it has) it's time to kick off your opaques and step into sheer hosiery.
To celebrate the start of British Summertime we had the lovely Rosie Fortescue model our New Naturals range with LYCRA® fibre, the Made in Chelsea star re-created the 1992 iconic image of L’Wren Scott’s that plays on the theme of time.
Since this shoot we've all gone Rosie mad here at PP HQ as she looks fabulous in our Naturals tights... so this got us thinking… how do you style yourselves in sheer hosiery??
So we would like you to send us your most Fashionable, Fun and Flirty photos of you or your mates in sheer hosiery and remember to keep it clean for our younger followers! Whether it's on a girls night out, a day at the races or at your best mates wedding. We would love to see you styling your outfits around sheer hosiery.
There will be 3 lucky winners all receiving a selection of products from our Naturals range. All what you need to do is post your photos on Instagram and tag #betterthanbare, don’t forget to mention @prettypollylegs in the caption. Deadline for posts is midnight on Monday 6th July 2015.
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Good luck and enjoy!
In order to be valid your entry must be made using instagram and with the #betterthanbare and @prettypollylegs tagged
The image must feature sheer hosiery
All inappropriate images will be removed and reported to instagram
There is no entry fee or purchase necessary to enter
Please note that the prize may take up to two weeks from the date of the winners acknowledgment until their prizes are dispatched. Delivery will be made by Royal Mail
Employees of any Courtaulds Brands are not permitted to enter
The closing date is Monday 6th July 2015 (midnight) - The winners will be announced on Tuesday 7th July 2015
The prize must consist of Pretty Polly Naturals branded tights only
For questions about this competition, please contact email@example.com
Hosiery market leaders Pretty Polly celebrated the start of British Summertime by re-creating the ico
nic shot that plays on the theme of time. To mark the seasonal transition period in the UK from women wearing opaque tights to sheers; Made in Chelsea star and fashion blogger Rosie Fortescue lent her long pins and effortless style to the Great British brand.
The British beauty struck a pose in a series of clock-face shots, which pay homage to the 1992 iconic image of L’Wren Scott’s most famous modelling assignments. The challenging shot was embraced by the Made in Chelsea star, who used her fine agility to mimic the clock arms.
Rosie wows in the elegantly poised shots – in a photo shoot to highlight the wearability of Pretty Polly Natural tights, showing they provide a flawless leg look for the summer. The Made in Chelsea star updates the classic sheer tights style with her modern appeal and demonstrates how they can be stylishly worn in the warmer months. Kate and Pippa Middleton both favour the natural sheer style, and it sparked a wave of resurgence amongst young women buying the style with sales already up in the UK, as it’s set to be a key trend this summer.
Rosie Fortescue said of the photo shoot "I was honoured to be asked by Pretty Polly to recreate this image, and it certainly was a challenge. Pretty Polly is one of my favourite British brands, and their sheer Naturals range with LYCRA® fibre expertly matches my skin tone, I know many women struggle to find the right shade. I love that the nude tights can help create a better than bare look for a summer outfit.”
David Donnelly, Managing Director of Pretty Polly said: “We are delighted to work with Rosie on this memorable shot. Rosie is such a classic British beauty, and she stylishly demonstrates how young women can wear Pretty Polly’s Natural tights for summer. We’ve seen a 10% rise in women buying nude tights to complement their skin tone for summer.”
The Naturals range from Pretty Polly and LYCRA® brand expertly matches women’s skin tone, providing a flawless leg look to dress British women for the summer ahead.